Figure L: Invitation pop-up from Invest Korea's website
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But after clicking the link to Invest Korea, before the site loads, an unexpected pop-up (Figure L) grabs your attention. Instead of an annoying advertisement, it’s a friendly invitation from KOTRA to an upcoming investment bonanza in New York and Frankfort respectively. Further inspection leads us to a page about the event hosted by the Planning Office of Free Economic Zone (FEZ). The site starts to open the readers mind to the lucrative opportunities in Korea, as it advertises FEZs and their exclusive beneficial characteristics. |
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According to the site, there is no reason to hesitate about investing in Korea. Optimum business and living conditions for foreign executives and staff will be guaranteed in FEZs. Companies from abroad should have no concerns about investing in Korean FEZs, since FEZs were created in response to foreign suggestions about administrative regulations, children's education, housing, medical institutions and the language barrier. These improvements will include new hospitals and schools so life for foreigners will be convenient and worry free. One-stop administrative services, such as investment consultation and advice, and license and permit approvals, will be available at an independent administrative agency. Regulations and complicated administrative procedures will be streamlined to meet global standards. FEZs will serve as a Northeast Asian business hub by capitalizing on the state-of-the-art strengths of individual companies in IT and high-value-added service industries like logistics and finance.
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